It’s hard to imagine that there are some places unreachable for progress in the age of Hi-Tech. Moreover, the more this progress can reduce possible profit, the longer time they are restraining it by all available means.
Most free e-mail services are known to get profit from ads showed to users in mailbox web-interface. So, web industry giants don’t hasten to provide free access to the mailboxes via POP3 and SMTP protocols, as the efficiency of their ad places will considerably decrease which is unwanted situation. Such giants as Yahoo, MSN, AOL operate many users, which are tied to other companies’ services don’t hasten to provide such access as today users won’t disappear and the reason is that they just get into the habit of using web-interface.
Surely there exist some methods to evade these restraints. For instance there is third parties’ software for Yahoo.com converting web traffic into POP3. However the possibility of mailboxes passwords theft by means of such software that decreases the will to use them still exists. Hotmail.com has the ability provided by MSN.com to use special protocol integrated into Outlook Express and been unavailable to other e-mail software developers, and that is certainly also constrains the freedom of user when choosing e-mail software. AOL.com provides access via POP3 and SMTP, but only to the clients that are connected to this ISP, this is also bounds the e-mail usage area as AOL.com provides its ISP services only in certain areas.
Still they loose a lot when trying to follow out of date marketing policy directed to online-advertising constraining user’s freedom of choice. There is another way to monetize guests by attracting and keeping users. Such new model of user treatment was Google.com Company and its e-mail service - Gmail.com. Initially they provide users access to POP3 and SMTP interfaces not restricting user in methods of work with e-mail. However this service has a great advantage over common mailing applications like Outlook Express - it is a big volume of mailbox disk space allowing user to keep all the e-mails straight at the server and get access to its’ mailbox from any part of the world. Moreover, only relevant ad is showed to the user, no obtrusive banners! Such service format increasingly wins the sympathy of e-mail users as handy interface enables you to forget mail applications installation and setup problems.
As a result e-mail of the Future performs as web-interface without the use of mail applications. Yahoo.com, MSN.com and AOL.com most probably will also use this model later as it much profitable than out of date method of mail application utilization. POP3 and SMTP protocols are obsolete themselves. For instance, the Gmail.com provides new e-mails reception notifications via special RSS channel.
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on Tuesday, September 4th, 2007 at 3:50 am and is filed under Uncategorized.
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It’s hard to imagine that there are some places unreachable for progress in the age of Hi-Tech. Moreover, the more this progress can reduce possible profit, the longer time they are restraining it by all available means.
Most free e-mail services are known to get profit from ads showed to users in mailbox web-interface. So, web industry giants don’t hasten to provide free access to the mailboxes via POP3 and SMTP protocols, as the efficiency of their ad places will considerably decrease which is unwanted situation. Such giants as Yahoo, MSN, AOL operate many users, which are tied to other companies’ services don’t hasten to provide such access as today users won’t disappear and the reason is that they just get into the habit of using web-interface.
Surely there exist some methods to evade these restraints. For instance there is third parties’ software for Yahoo.com converting web traffic into POP3. However the possibility of mailboxes passwords theft by means of such software that decreases the will to use them still exists. Hotmail.com has the ability provided by MSN.com to use special protocol integrated into Outlook Express and been unavailable to other e-mail software developers, and that is certainly also constrains the freedom of user when choosing e-mail software. AOL.com provides access via POP3 and SMTP, but only to the clients that are connected to this ISP, this is also bounds the e-mail usage area as AOL.com provides its ISP services only in certain areas.
Still they loose a lot when trying to follow out of date marketing policy directed to online-advertising constraining user’s freedom of choice. There is another way to monetize guests by attracting and keeping users. Such new model of user treatment was Google.com Company and its e-mail service - Gmail.com. Initially they provide users access to POP3 and SMTP interfaces not restricting user in methods of work with e-mail. However this service has a great advantage over common mailing applications like Outlook Express - it is a big volume of mailbox disk space allowing user to keep all the e-mails straight at the server and get access to its’ mailbox from any part of the world. Moreover, only relevant ad is showed to the user, no obtrusive banners! Such service format increasingly wins the sympathy of e-mail users as handy interface enables you to forget mail applications installation and setup problems.
As a result e-mail of the Future performs as web-interface without the use of mail applications. Yahoo.com, MSN.com and AOL.com most probably will also use this model later as it much profitable than out of date method of mail application utilization. POP3 and SMTP protocols are obsolete themselves. For instance, the Gmail.com provides new e-mails reception notifications via special RSS channel.
This entry was posted
on Tuesday, September 4th, 2007 at 3:50 am and is filed under Uncategorized.
You can follow any responses to this entry through the RSS 2.0 feed.
Both comments and pings are currently closed.